Intelligence Fundamentals
Competitive Intelligence
Competitive Intelligence (CI) is the systematic collection and analysis of information about competitors, market trends, and business environments to support strategic decision-making. CI professionals use OSINT techniques to monitor competitor activities, track industry developments, identify emerging threats, and discover business opportunities through ethical and legal means.
Related OSINT terms
- OSINT (Open Source Intelligence)Open Source Intelligence (OSINT) is the collection, analysis, and dissemination of information gathered from publicly available sources. These sources include…
- Due DiligenceDue diligence is a comprehensive investigation or audit conducted before entering into a business relationship, transaction, or agreement. Background checks…
Related Skills
Investigative Skills in Nexus that apply Competitive Intelligence to a live case.
- Competitive Intelligence SnapshotCompare publicly documented pricing, products, features, positioning and recent releases at a particular point in time.Pro & Agency
- Patent and Inventor FootprintResearch patents, inventors, applicants and assignees while distinguishing same-name candidates.Pro & Agency
- Advertising TransparencyExamine public advertising records and assess evidence connecting campaigns, advertisers, domains and claimed companies.Pro & Agency